Author: Genius Marketing

You ARE the Brand, Not the Logo

Let’s Talk about Brands What is a brand? We’ve defined it as the essence of the company and how it

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Online Marketing: SMM, SEO and More for Small Business

The internet remains a mystery. No, this is not a commentary on why kitten videos are so popular, but rather

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Mix it Up!

I read a study that analyzed social media comments (in particular, tweets) about advertisements. While one intuitively knows that the

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3-D Marketing

While the best strategy comes from a well thought-through plan, I often am asked about tactics. In other words: “We’re

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The Disney Marketing Machine

This letter is in response to Maryling Yu’s (@Call_Me_Mare) article on forbes.com. Dear Concerned Parent, It’s your future writing and everything

Try Some Stuff

I love soccer. The other night I was watching a game and the goalie (I played goalie) bollocks-ed a save.

Responsive Design

What is Responsive Design? Why does it matter? Responsive Design is a term used to describe the programming of website