A couple blogs ago we discussed the problem with personalization (spoiler alert: bad data). With the phase out of third-party…
Category: Marketing Tips
Predictions for Marketing in the New Year
There is One Thing You Can Definitely Count On Just like every January: People make wild predictions. New things will…
PR Tips for a Young (ANY) Marketer
Press Release Tips I recently had opportunity to work with a marketing student on a press release. He did a…
Real Help: One Minute Marketing Tip
Today’s One Minute Marketing topic is Real Help… a crisis communications tip When you are in a pandemic, or any…
Data Shaping and Honest Presentation
Five Things to Consider When Reviewing any Data, Survey, or Poll A friend of mine was discussing a work project…
How to Budget for Marketing
A common question from companies interested in creating marketing plans or communications is, “How much will this cost?”. A common…
SWOT One Minute Marketing Tip
Today’s one minute marketing topic is SWOT for your marketing SWOT – strengths, weaknesses, opportunities, threats. It’s an old school…
Innovate: One Minute Marketing Tip
Today’s One Minute Marketing topic is Innovate… a crisis recovery tip I once heard a keynote from Gordon Mackensie, a…
Tagged with: crisis communications, innovate, innovation, marketing tips, one minute marketing, pandemic
Make it easy: One Minute Marketing Tip
Today’s One Minute Marketing topic is Make it easy… a crisis communications tip At any time your brand needs to…
Get Creative: One Minute Marketing Tip
Today’s One Minute Marketing topic is Get Creative… a crisis communications tip You have to love the creativity of people.…